New customers cost 5x more to win. Your exisiting ones just need a reason to come back.
New customers cost 5x more to win.
Your exisiting ones just need a reason to come back.
TOMA helps businesses unlock hidden revenue from their existing customer base — through AI empowered retention, loyalty, repeat purchase systems & strategies that actually work.
No Lock-in Contracts
Free Audit, No Obligation
Results within 60 days
$600K+
Extra revenue unlocked per quarter
1:12 ROI
Average return on every dollar invested
+ 48%
Increase in how much each customer spends over time
$2M
Managed in client marketing budget
THE HIDDEN REVENUE PROBLEM
Most Business are sitting on untapped revenue and don't know it.
Yes, smart businesses invest in acquiring new customers and generating leads. But what happens after? Your customers purchased, walked out, or been sitting in your database untouched? Are you maximising every dollar they represent?
Our entire focus is one thing: building the system that stops revenue leaking from the customer base you've already owned.
WHAT WE DO
Everything you need
to turn your current database
into more revenue
Retention Campaigns
Win back lapsed customers before they forget you exist. Personalised messaging via email and SMS that reaches the right person at the right moment.
→ Win-back sequences for lapsed customers
→ Post-purchase follow-up flows
→ Personalised offers based on behaviour
Loyalty & Repeat Purchase Systems
Build habits that keep customers coming back. We design and implement loyalty mechanics that actually change behaviour
→ Digital loyalty program design and setup
→ Repeat purchase incentive structures
→ Tier systems to identify high-value customers
Upsell & Cross-sell Automation
Serve the right offer at exactly the right moment. Automated flows that increase what each customer spends — without being pushy.
→ Automated upsell and add-on sequences
→ Complementary product and service suggestions
→ Seasonal and event-based campaign triggers
Referral & Word-of-mouth Programs
Turn your happiest customers into your best salespeople. Structured referral programs that run on autopilot and compound over time.
→ Referral program design and technical setup
→ Automated reward delivery and tracking
→ Performance reporting and optimisation
Simple process. Real results.
From your first call to your first campaign, we handle the heavy lifting.
Free Customer Base Audit
We dig into what you have — your customer data, current marketing, and where the biggest gaps are. No fluff, just honest findings.
Build Your Playbook
A custom retention strategy built around your business and your customers. You know exactly what we're doing and why before we spend a cent.
We Launch Everything
We set up, write, and run all your campaigns. You stay focused on running your business while we build the revenue engine in the background.
Optimise & Scale
Monthly reporting, continuous optimisation, and compounding results. The longer we work together, the better your numbers get.
If your customers can come back, we can help.
We work with any business sitting on an untapped customer database — and ready to turn it into revenue.
What happens when you stop ignoring your existing database
Every one of these outcomes came from a database the business already had.
WHAT CLIENTS SAY
Don't take our word for it.
Business owners across Australia on working with TOMA.
"We had a solid customer list but had never really done anything with it. TOMA turned it into our most reliable revenue channel within two months. Genuinely wish we'd done this sooner."
Jason. L
Restaurant Owner, Melbourne
"I was spending a fortune on ads to get new people through the door. TOMA showed me I was basically ignoring thousands of people who'd already been in. The shift in focus completely changed our numbers."
Marcus K.
Venue & Events, Melbourne
"The referral program alone paid for the first six months. Our previous clients started bringing their friends in, and those new people referred too. It just compounds on itself."
Sarah C.
Home Renovation, Sydney
IS TOMA RIGHT FOR YOU
Honest about who we can help most.
We want to work with business where we know we can deliver meaningful results.
✓ You're a great fit if...
→ You have a database or looking to build one.
→ You want more revenue without spending more on ads
→ You run a B2C business where customers could come back or refer more
→ You're ready to invest in building an eco-system, not just one-off campaigns
→ You're open to strategy and willing to back the process
Even if your database is small or untouched — that's fine. We've built retention systems from scratch and achieved great results. The audit will tell you exactly where you stand.
✕ We may not be the right fit if...
→ You have zero customers and haven't launched yet
→ You sell a true one-time purchase with no repeat potential
→ You want overnight results with no strategy behind them
→ You want to micromanage every campaign and creative decision
Not sure if you qualify? Book the audit anyway. The worst outcome is an honest conversation about where you're at — and that's free.
ABOUT TOMA
We know what works because we've sat in your seat.
TOMA was built from a simple frustration: watching small & medium businesses pour money into acquisition while leaving retention completely untouched. Every business has a goldmine sitting in their customer database — most small & medium businesses just don't have the systems to fully activate it.
After years running marketing across hospitality, events, E-commerce, and home services — managing over $2.2M in marketing budgets — the pattern was always the same. The biggest wins came not from chasing new customers, but from building smarter relationships with the ones already there.
Tom Wang
[Team Member Name] is a skilled professional with extensive experience in [industry/field]. Passionate about [specific aspect of the job or industry], [he/she/they] deliver(s) exceptional results and drive(s) success for our clients.
Head of Digital Marketing
Miles Taits
[Team Member Name] is a skilled professional with extensive experience in [industry/field]. Passionate about [specific aspect of the job or industry], [he/she/they] deliver(s) exceptional results and drive(s) success for our clients.
Head of Technology & AI
Janie Chen
[Team Member Name] is a skilled professional with extensive experience in [industry/field]. Passionate about [specific aspect of the job or industry], [he/she/they] deliver(s) exceptional results and drive(s) success for our clients.
Head of Data
FAQs
Common questions from new TOMA clients, straight answers
How is this different from just doing email marketing?
Email is one tool in the system. TOMA builds the full picture — strategy, segmentation, messaging, timing, loyalty mechanics, referral programs, and automation. Email marketing alone is usually broadcast and generic. What we build is personalised, behaviour-triggered, and designed to change what customers do over time.
What if my customer database is small or messy?
Completely fine. We've built systems from scratch for businesses with under 200 contacts, and cleaned up databases with more than 500 thousands. Size and messiness are both workable — the audit will tell you exactly what the realistic opportunity looks like from where you are.
How fast will I start seeing results?
Most clients see measurable impact within 60 days — usually through the first win-back or re-engagement campaign. The bigger compounding results build over 3–6 months as we layer systems on top of each other and the data gets richer.
What tools and platforms do you use?
We use industry-leading tools — including GHL for CRM and automation — but the tools are just tools. What drives results is the strategy and expertise behind them. We build customised data systems to maximise efficiency and keep your costs down, and we're constantly evaluating the most advanced solutions available. We're now integrating AI-powered tools to push client performance even further.
Do I need to have everything already set up?
Not at all. Whether you're starting from zero or have existing systems we can plug into, we work from where you are. The audit is specifically designed to figure out your starting point and map the fastest path to results from there
What does it cost?
Pricing is custom based on your business size and the scope of work. We'll be upfront about everything on the audit call — no hidden fees, no surprises. Book the audit first and we'll give you a clear picture of investment and expected return before you commit to anything.
Are there lock-in contracts?
No lock-in contracts. We work on monthly retainers and we'd rather keep you because the results speak for themselves. That said, retention marketing compounds over time — the longer we work together, the better your returns get.
FREE CUSTOMER BASE AUDIT
Stop leaving revenue on the table.
Common questions from new TOMA clients, straight answers